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Endangered Species Chocolate Launches New Label, Website


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Endangered Species Chocolate Launches New Label, Website

Indianapolis-based Endangered Species Chocolate (ESC), the nation’s leading brand of all-natural chocolate, has redesigned its chocolate bar labels to better represent its delicious gourmet products and reflect the company’s core value: Reverence for Life.

In connection with this new branding initiative, ESC completely revamped its Web site, chocolatebar.com. The company’s enhanced Internet presence includes a user-friendly
e-commerce portal, attractive design elements that incorporate the new logo, and extensive background information on ESC, its philanthropic efforts and endangered species.

Reverence for Life manifests itself in the triad: endangered species recovery, habitat conservation and compassion for fellow humans. ESC’s new logo is inspired by a cacao tree bearing three cacao fruit, which represent this vital triad. The logo takes a place of prominence on ea
 

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The marks coded as ""color marks"" under 29.02 - 29.07 claim one or more colors as the mark.  The description of the mark is often helpful in determining whether the mask consists of color alone.  Because these marks are for color alone" style="TEXT-DECORATION: none" href="inconspicuous design elements which merely function as punctuation or parts of letters are only coded in 29.01.07

The marks coded as ""color marks"" under 29.02 - 29.07 claim one or more colors as the mark.  The description of the mark is often helpful in determining whether the mask consists of color alone.  Because these marks are for color alone">Advanced Coding of Design Marks




The marks coded as ""color marks"" under 29.02 - 29.07 claim one or more colors as the mark.  The description of the mark is often helpful in determining whether the mask consists of color alone.  Because these marks are for color alone" style="TEXT-DECORATION: none" href="inconspicuous design elements which merely function as punctuation or parts of letters are only coded in 29.01.07

The marks coded as ""color marks"" under 29.02 - 29.07 claim one or more colors as the mark.  The description of the mark is often helpful in determining whether the mask consists of color alone.  Because these marks are for color alone">Advanced Coding of Design Marks


 Under Secretary of Commerce for Intellectual Property Announces FY 2006 Budget Request for the
United States Patent and Trademark Office


Commerce Deputy Under Secretary to Highlight Central New York's Employment and Innovation

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Daily Terms

Ordinary Skill in the Art

Definition:
That level of technical knowledge, experience, and expertise possessed by the run-of-the-mill or ordinary engineer, scientist, or designer in the technology that is relevant to the invention.

Dilution

Definition:
A type of infringement of a trademark in which the defendant's use, while not causing likelihood of confusion, tarnishes the image or blurs the distinctiveness of the owner's mark.

Digital Millennium Copyright Act

Definition:
A major piece of U.S. legislation adopted in 1998 that extensively amended the copyright laws, in part to conform U.S. law to various treaty obligations, and in part to modernize the law to take into account various new digital technologies.

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